Legal · Privacy & Cookies

Your privacy, protected.

We keep this page simple and honest. No confusing legal jargon — just a clear explanation of what data we collect, why, and how you stay in control.

Last updated: 1 January 2026 Your data, your rights Reading time: 4 min

Privacy First

Softgarments Promise

We Never Sell Your Data

Your information is never sold, rented or traded with anyone. Period.

No Sensitive Data

We never ask for your CNIC, bank account, card number or OTP.

You Control Cookies

Toggle non-essential cookies on or off — anytime, no questions asked.

Real Human Replies

Any privacy question goes to a real person on WhatsApp — not a bot.

Softgarments ("we", "our", "us") operates softgarments.pk and is committed to protecting your personal information. This policy explains how we collect, use and protect your data when you shop with us.

Because we primarily take orders through WhatsApp, most information we receive is what you voluntarily share with us during an order conversation. By using our services, you agree to this policy.

01

Introduction

Softgarments is a Pakistani online clothing brand offering premium women's clothing — including kurtis, tops, co-ord sets, and occasion wear — delivered nationwide with Cash on Delivery.

This policy applies to all visitors and customers, regardless of where you access our website from within Pakistan. It covers our website, our WhatsApp ordering channel, and any communication you have with our team.

02

Information We Collect

We only collect what we need to process your order and improve your experience. Nothing more, nothing less.

Information you provide directly

  • Order details: name, phone number, delivery address, city, and postal code.
  • Communication: messages you send via WhatsApp, email or social media.
  • Sizing preferences: measurements you share for a better fit.
  • Feedback: reviews, ratings and photos you voluntarily share.

Information collected automatically

  • Device information: browser type, operating system, screen size.
  • Usage data: pages viewed, time spent, referring source.
  • IP address: used for analytics and basic security.

We never collect your CNIC, bank account number, credit card details or any sensitive financial information. Our Cash on Delivery model means you pay only in person at the time of delivery.

03

How We Use Your Data

Your information is used strictly for the following purposes:

  • Order fulfilment: processing your order, dispatching it, and confirming delivery.
  • Customer support: answering sizing questions, tracking orders, and arranging exchanges.
  • Service updates: notifying you about order status via WhatsApp or SMS.
  • Improvements: understanding which products and styles are most loved, so we can improve our collection.
  • Legal compliance: meeting our obligations under Pakistani law.

We do not use your data for automated decision-making, profiling, or targeted advertising on third-party platforms without your consent.

04

Sharing Your Data

We share your information only with trusted parties who help us serve you, and only to the extent necessary:

Recipient Purpose Data Shared
Courier partners Delivering your order across Pakistan Name, phone, address, order details
WhatsApp (Meta) Order communication and customer support Messages, phone number
Website analytics Understanding visitor behaviour (anonymised) Device, IP, usage data
Legal authorities When required by Pakistani law Only what is legally required

We do not sell, rent or trade your personal information to any third party for marketing purposes. Ever.

05

Cookies & Tracking

Cookies are small text files stored on your device when you visit our website. We use a limited set to keep the site functioning smoothly and understand how visitors use it.

Types of cookies we use

  • Essential cookies: required for the website to work (page navigation, security). These cannot be disabled.
  • Preference cookies: remember settings such as language, so you don't have to select them again.
  • Analytics cookies: help us understand which pages are visited most (anonymised data).
  • Third-party cookies: may be set by services we embed (e.g., Instagram Reels, Google Fonts).
06

Data Security

We take reasonable technical and organisational measures to protect your information against unauthorised access, loss or misuse. These include:

  • Secure HTTPS connection across our website.
  • Restricted access to customer order data on a need-to-know basis.
  • Regular review of our communication and storage practices.
  • End-to-end encrypted WhatsApp conversations for all order discussions.

While we do our best, no method of transmission over the internet is 100% secure. If you ever suspect that your information has been compromised, please contact us immediately on WhatsApp.

07

Your Rights

As a customer of Softgarments, you have the following rights — and they're not subject to fine print:

Right to Access See the personal information we hold about you.
Right to Correct Fix any inaccurate details we have on file.
Right to Delete Request removal of your data (except where legally required).
Right to Opt Out Stop promotional messages anytime — no questions asked.

To exercise any of these rights, simply message us on WhatsApp at +92 337 9022920 or email softgarmentspk@gmail.com. We respond within 7 working days.

08

Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy:

3years
Order Records Kept for accounting and warranty purposes.
2years
Conversations Kept for exchanges and follow-ups.
26mo
Analytics Data Stored in anonymised form only.

After the retention period, your data is securely deleted or anonymised.

09

Children's Privacy

Softgarments sells women's clothing designed for adults. Our website and services are not directed at children under the age of 13, and we do not knowingly collect personal information from children.

If you believe a child has provided us with personal data, please contact us so we can remove it immediately.

10

Policy Changes

We may update this Privacy & Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements.

When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this page periodically. Continued use of our website or services after changes means you accept the updated policy.

11

Contact Us

If you have any questions, concerns or requests regarding your privacy, please reach out:

Questions about your privacy?

Message us directly on WhatsApp — our team replies fast and can address any data-related query you may have.